Currently I'm #opentofreelance and happy to lend a hand, a mind, or a fresh pair of eyes to agencies, brands and projects that could use a little extra support.
SERVICES
A moving list of only those things I've become good at over the years.
Project management
Campaigning
Campaign strategy
Content production
Account management
Concept development
Newslettering
Website design
Brand storytelling
Creative production
Editorial concepts
Pitch support
Film production
Advertising consulting
Integrated communication
CONTACT
EXPERIENCE
Over the last decade I sat on both sides of the table. Most recently I served as Head of Marketing Asia-Pacific for Lufthansa in Singapore, and before as Head of Content Marketing at SWISS in Zurich.
Previously I worked for various brands at Ogilvy and FCB, shaping campaigns across industries.
More on LinkedIn.
RECENT PROJECTS & IMPRESSIONS
SWISS Onboard Safety/Image Film
A cinematic inflight safety film combining clear instructions with real people, emotion and Swiss landscapes.
Role:
Head of Content Marketing [SWISS]
Watch the film →A cinematic inflight safety film combining clear instructions with real people, emotion and Swiss landscapes.
Role:
Head of Content Marketing [SWISS]
SWISS Onboard Safety/Image Film
A cinematic inflight safety film combining clear instructions with real people, emotion and Swiss landscapes.
Role:
Head of Content Marketing [SWISS]
Watch the film →A cinematic inflight safety film combining clear instructions with real people, emotion and Swiss landscapes.
Role:
Head of Content Marketing [SWISS]
SWISS Onboard Safety/Image Film
A cinematic inflight safety film combining clear instructions with real people, emotion and Swiss landscapes.
Role:
Head of Content Marketing [SWISS]
Watch the film →A cinematic inflight safety film combining clear instructions with real people, emotion and Swiss landscapes.
Role:
Head of Content Marketing [SWISS]
Connecting Cultures - Washington D.C.
A cinematic portrait of Washington D.C. told through a local personality connecting Swiss and American perspectives.
Role: Head of Content Marketing [SWISS]
Watch the film →A cinematic portrait of Washington D.C. told through a local personality connecting Swiss and American perspectives.
Role: Head of Content Marketing [SWISS]
Connecting Cultures - Washington D.C.
A cinematic portrait of Washington D.C. told through a local personality connecting Swiss and American perspectives.
Role: Head of Content Marketing [SWISS]
Watch the film →A cinematic portrait of Washington D.C. told through a local personality connecting Swiss and American perspectives.
Role: Head of Content Marketing [SWISS]
Connecting Cultures - Seoul
A cinematic portrait of Seoul exploring identity and the cultural dialogue between South Korea and Switzerland.
Role: Head of Content Marketing [SWISS]
Watch the film →A cinematic portrait of Seoul exploring identity and the cultural dialogue between South Korea and Switzerland.
Role: Head of Content Marketing [SWISS]
Connecting Cultures - Seoul
A cinematic portrait of Seoul exploring identity and the cultural dialogue between South Korea and Switzerland.
Role: Head of Content Marketing [SWISS]
Watch the film →A cinematic portrait of Seoul exploring identity and the cultural dialogue between South Korea and Switzerland.
Role: Head of Content Marketing [SWISS]
SWISS Senses - product launch
Introducing the new SWISS Senses long-haul experience through comfort, design and hospitality. From customer communication, content and several film productions.
Role: Head of Content Marketing [SWISS]
Discover SWISS Senses →Introducing the new SWISS Senses long-haul experience through comfort, design and hospitality. From customer communication, content and several film productions.
Role: Head of Content Marketing [SWISS]
SWISS Senses - product launch
Introducing the new SWISS Senses long-haul experience through comfort, design and hospitality. From customer communication, content and several film productions.
Role: Head of Content Marketing [SWISS]
Discover SWISS Senses →Introducing the new SWISS Senses long-haul experience through comfort, design and hospitality. From customer communication, content and several film productions.
Role: Head of Content Marketing [SWISS]
SWISS Senses - product launch
Introducing the new SWISS Senses long-haul experience through comfort, design and hospitality. From customer communication, content and several film productions.
Role: Head of Content Marketing [SWISS]
Discover SWISS Senses →Introducing the new SWISS Senses long-haul experience through comfort, design and hospitality. From customer communication, content and several film productions.
Role: Head of Content Marketing [SWISS]
SWISS Senses - product launch
Introducing the new SWISS Senses long-haul experience through comfort, design and hospitality. From customer communication, content and several film productions.
Role: Head of Content Marketing [SWISS]
Discover SWISS Senses →Introducing the new SWISS Senses long-haul experience through comfort, design and hospitality. From customer communication, content and several film productions.
Role: Head of Content Marketing [SWISS]
Taste of Switzerland
A film series celebrating Swiss top chefs, regional ingredients and the stories behind the cuisine served on board.
Role: Head of Content Marketing [SWISS]
Discover Taste of Switzerland →A film series celebrating Swiss top chefs, regional ingredients and the stories behind the cuisine served on board.
Role: Head of Content Marketing [SWISS]
Taste of Switzerland
A film series celebrating Swiss top chefs, regional ingredients and the stories behind the cuisine served on board.
Role: Head of Content Marketing [SWISS]
Discover Taste of Switzerland →A film series celebrating Swiss top chefs, regional ingredients and the stories behind the cuisine served on board.
Role: Head of Content Marketing [SWISS]
Taste of Switzerland
A film series celebrating Swiss top chefs, regional ingredients and the stories behind the cuisine served on board.
Role: Head of Content Marketing [SWISS]
Discover Taste of Switzerland →A film series celebrating Swiss top chefs, regional ingredients and the stories behind the cuisine served on board.
Role: Head of Content Marketing [SWISS]
Taste of Switzerland
A film series celebrating Swiss top chefs, regional ingredients and the stories behind the cuisine served on board.
Role: Head of Content Marketing [SWISS]
Discover Taste of Switzerland →A film series celebrating Swiss top chefs, regional ingredients and the stories behind the cuisine served on board.
Role: Head of Content Marketing [SWISS]
Soeder x SWISS Alpine Valley
A collaboration with Soeder translating the scent of the Swiss Alps into an onboard product and brand story.
Role: Head of Content Marketing [SWISS]
Watch the film →A collaboration with Soeder translating the scent of the Swiss Alps into an onboard product and brand story.
Role: Head of Content Marketing [SWISS]
Soeder x SWISS Alpine Valley
A collaboration with Soeder translating the scent of the Swiss Alps into an onboard product and brand story.
Role: Head of Content Marketing [SWISS]
Watch the film →A collaboration with Soeder translating the scent of the Swiss Alps into an onboard product and brand story.
Role: Head of Content Marketing [SWISS]
Soeder x SWISS Alpine Valley
A collaboration with Soeder translating the scent of the Swiss Alps into an onboard product and brand story.
Role: Head of Content Marketing [SWISS]
Watch the film →A collaboration with Soeder translating the scent of the Swiss Alps into an onboard product and brand story.
Role: Head of Content Marketing [SWISS]
Breitling x SWISS Limited Edition
Communication of a branded collaboration uniting two Swiss icons through aviation, precision and a shared dedication to craftsmanship.
Role: Head of Content Marketing [SWISS]
Discover more →Communication of a branded collaboration uniting two Swiss icons through aviation, precision and a shared dedication to craftsmanship.
Role: Head of Content Marketing [SWISS]
Breitling x SWISS Limited Edition
Communication of a branded collaboration uniting two Swiss icons through aviation, precision and a shared dedication to craftsmanship.
Role: Head of Content Marketing [SWISS]
Discover more →Communication of a branded collaboration uniting two Swiss icons through aviation, precision and a shared dedication to craftsmanship.
Role: Head of Content Marketing [SWISS]
SWISS digital Magazine launch
An editorial concept and launch campaign bringing SWISS stories closer to readers.
Role: Head of Content Marketing [SWISS]
Discover the SWISS Magazine →An editorial concept and launch campaign bringing SWISS stories closer to readers.
Role: Head of Content Marketing [SWISS]
SWISS A350
A launch film announcing the Airbus A350 and a new chapter for the SWISS long-haul fleet.
Role: Head of Content Marketing [SWISS]
Discover more →A launch film announcing the Airbus A350 and a new chapter for the SWISS long-haul fleet.
Role: Head of Content Marketing [SWISS]
Connecting Cultures - Toronto
A cinematic portrait of Toronto revealing its inclusive culture, eclectic design and Swiss connections.
Role: Head of Content Marketing [SWISS]
Watch the film →A cinematic portrait of Toronto revealing its inclusive culture, eclectic design and Swiss connections.
Role: Head of Content Marketing [SWISS]
Connecting Cultures - Toronto
A cinematic portrait of Toronto revealing its inclusive culture, eclectic design and Swiss connections.
Role: Head of Content Marketing [SWISS]
Watch the film →A cinematic portrait of Toronto revealing its inclusive culture, eclectic design and Swiss connections.
Role: Head of Content Marketing [SWISS]























